There's sort of a maxim, which is "it is a mistake to take." Basically it means if everything else is equal, then you shouldn't capture. Another way to say it is... unless capturing does something specifically and obviously good for you, then don't do it.
More explicitly the thinking process goes something like this:
1) Does your capture force a sequence of moves where you win material (or make some other substantial gain)? If no then ask
2) Is your opponent threatening a forcing sequence that wins something, which you can diffuse by making a capture? If no...
... then 9 out of 10 times it's better not to capture. Simply improve your position, often by building up pressure on points you're already attacking, or improving the position of your worst placed piece.
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I am playing as black, I was presented with the above after I played c5, I was expecting dxc5 but instead was met with e3. I have several options here: 1.cxd4 2. Nbd7, or the move I made 3. e6 (to me the French, the first opening as black I ever learned). My question is this: in this position am I better to capture the d pawn (cxd4), develop the piece or connect my pawns as I did? Tried searching online to find out if there is a maxim if you should always take the center pawn when offered but didn't find anything.
As I see the position, if white plays dxc5 he will isolate his d pawn and release the center to me, his now c pawn would be recaptured with Nbd7. If I play cxd4 he will recapture exd4 and the position is basically the same but his e file is now open but he still controls e5/c5.
So basically: should you capture when you can, or is it better to develop? As stated I played e6 and am now waiting for my opponent to play so please no advice on this game. Like most things in chess I am sure there are numerous answers.