I wouldn't consider 10mins chess to be real blitz... FIDE defines it as "accelerated chess".
My favorite is 3+2 because the increment ensures that a real chess is attempted to be played, instead of monkey chess which happens without the increment.
3 2 does not attempt to be real chess. A 40 move game doesn't even last 5 minutes
10 0 lasts more than twice as long, giving a much greater chance to let thought into the game.
Please, explain why: frequent use in tournaments, no time trouble, more dynamic or something else?
Erik wrote about that. https://www.chess.com/article/view/interesting-chess-data-time-controls-and-game-results
10 0 was the most popular.